ראשי

ראיון בלעדי עם מנכ"ל Omni Design Technologies

omni 8060

רעיון בלעדי עם מייסד ומנכ"ל חברת Omni Design Technologies - פגשו את Dr. Kush Gulati.


פיגשו את Dr. Kush Gulati מייסד ומנכ"ל חברת Omni Design Technologies.

החברה הוקמה ע"י Dr. Gulati בשנת 2015, לשיפור מהותי ודרמטי בתהליכי הפיתוח של analgo IP מתקדם.
ל- Dr. Kush תואר PhD מ- MIT, והוא מומחה ידוע לתחום ה- data converters.
חברה נוספת שהוקמה ע"י Dr. Kush, חברת Cambridge Analog Technologies - נרכשה בשנת 2011 ע"י Maxim.

הראיון נערך באנגלית:

SemIsrael: Please tell us about Omni Design?

Kush: Omni Design was founded to meet an industry need. The world we live in is analog and all the data processing is digital. So you need to translate the analog data into digital, process it and then transform it back to analog to operate in the real world. Technologies such as 5G, autonomous vehicles, optical computing, image processing, etc are creating an exponential growth in the need to import and export data at very high rates and ever increasing bandwidths.

Tradition suppliers of Analog-to-Digital Converters (ADC) and Digital-to-Analog Converters (DAC) have been selling discrete devices that are incorporated onto a board with the rest of the systems. As systems get more integrated, and have increasingly higher requirements for data rates and reduced power consumption, there is a growing industry need to deliver these ADCs and DACs as embedded IP cores.

Omni Design offers a portfolio of ADCs and DACs at various resolutions (from 6-bits to 14-bits) and sampling rates (5 Mega samples per second to 20+ Giga samples per second) in 28nm and FinFET process technologies.

SemIsrael: What makes Omni Design unique?

Kush: First of all we take a Systems approach to analog design – focusing not only on the IP we are developing but also on how it will fit into the customer’s overall system. The optimizations we do enable customers to get the maximum value from the IP we deliver to them. We focus not just on one block of the signal chain, for several applications, we offer the entire solution from the sensor to digital bits.

Secondly we are developing the analog IP using a platform based approach. From each of these platforms we can deliver data converters that are closer in spec to the customers’ requirements without needing to develop them as custom IP from ground up. The benefit to the customer is that once the architecture of one of our platforms is silicon validated, the derivatives of that platform can be deployed quickly with high confidence without requiring additional test chips and silicon measurements.

Lastly, we are focused on delivering analog IP in advanced process technologies – 28nm, 22nm and multiple FinFet nodes (down to 5 nm).

SemIsrael: What keeps system designers up at night?

Kush: The real-world demands of emerging technologies such as self-driving cars, 5G wireless, IoT, and

many others are clearly pushing the envelope of analog design and integration of high speed analog IP into an SoC. Discrete components are simply not able to provide the required performance that is required, especially at a cost and power consumption necessary to move these technologies into the mainstream. Consequently these system designers must look for novel, creative methods to integrate complex analog functionality in their SOCs and get next-generation products to market.

SemIsrael: How can Omni Design help?

Kush: Omni Design works in close partnership with its customers to ensure that they get analog IP that, when incorporated into their SoCs, works the first time with performance that meets or exceeds the original design specifications.

SemIsrael: Final thoughts?

Kush: We are in the early stages of another major transformation of the semiconductor industry. The move to the fabless model that dominated the 1990s was the first transformation. The emergence of foundries eliminated the need for companies to pour huge amounts of capital into increasingly expensive manufacturing facilities. Although that hurdle was eliminated, another gradually emerged as those foundries advanced to increasingly sophisticated process nodes. In FinFET process nodes, the concept of a system on a chip becomes quite literal. When tens of billions of transistors are available, it is possible to create extraordinarily powerful and differentiated solutions. The design challenge, however, is daunting. It would require hundreds of man-years to take advantage of those transistors using a full-custom design methodology.

This challenge will be solved by IP and design reuse. Omni Design and other IP companies are creating the complex building-block circuits that were discrete chips in the past and are now being aggregated by sophisticated design tools and skilled systems developers to quickly and efficiently create highly capable systems on chip. By enabling the integration high performance, reusable analog IP in highly complex SoCs designed in FinFET processes, we will see the same sort of explosion in innovation that occurred when the fabless model emerged.

מערכת SemIsrael